• Who are the business users
  • Functional areas with a business
    • - Senior management, Cooperating planning, Financial planning
    • - Marketing, Acquisition, CRM
    • - Risk management, Fraud prevention, Collection
    • - List management
  • Industry
    • - Banking, Financial service
    • - Insurance
    • - Telecomm, SMS based service providers
    • - Retail, Marketing, Continuity, Supermarket
    • - Media, Publishing, Online Ads
    • - Club marketer, Catalog
    • - Online community, eCommerce
    • - Fulfillment service, Call Center